Empowering People with Web3 Domains

By Sandy Carter, COO of Unstoppable Domains

At Unstoppable, we’re on a mission to create user-owned digital identity for every person on the planet. With over 3.4 million domains registered and more than 827 integrations (and counting!), we’re spearheading the Web3 domain movement as we work to give people ownership of their data and digital identities. In case you’re new here, we wanted to share a refresher on what we’re about and what we’re building.

Web3 domains are created on a public blockchain, providing people with unparalleled control of their digital lives. These domains simplify cryptocurrency transactions by replacing complicated wallet addresses with user-friendly, readable domain names, and can be used with over 275 coins and tokens across multiple blockchain networks. Unlike traditional domains, Web3 domains provide full ownership and control for life, no renewal fees required. 

The Web3 philosophy is that individuals should own their digital identities and have the freedom to benefit from or disclose specific information at their discretion. At Unstoppable Domains, we’re aligned with this ideology to ensure that people have utmost control and ownership over their digital lives.

In addition to personalizing wallet addresses, people can also conveniently log in to nearly 500 applications with their Web3 domains as universal Web3 usernames (if you’re working on a dApp that doesn’t support Login with Unstoppable yet, let’s talk!). Additionally, Unstoppable domains are perfect for hosting decentralized websites for Web3 browsers like Opera and Brave. 

One of our mottos is: utility is greater than hype. Our 827 integrations provide Unstoppable holders a wide array of features from email to web hosting, login credentials to wallet resolution, and even blockchain gaming and metaverse experiences. The depth of our partner integrations is  emphasized by the staggering 30 million Resolution API calls made every week.

We also offer a free Decentralized Identity (DID) solution, where users can store and showcase their personal information, including wallet addresses, badges, and digital collectibles, in a customized profile. This empowers people to control their online identities and selectively reveal aspects while they build their Web3 networks.

The promise of Web3 will only be achieved when people truly own their data, which is why we’re committed to moving the Web3 domain industry forward through the Web3 Domain Alliance. This initiative of 57 leading Web3 companies aims to support the development of the Web3 domain space, facilitate collaboration among Web3 and metaverse domain providers, and engage with ICANN, the organization responsible for managing domain names globally. The alliance seeks to establish itself as both an industry trade group and a key player in the development of Web3 domain names. This member-led group is always looking for more partners who are seeking to build best practices that keep the Web3 community safe (more information here).

With a strong roadmap, a wide range of integrations, improved custody measures, and more than ten patents, our journey is only beginning. At Unstoppable, we’ll keep driving innovation and providing people with the tools they need to truly own their digital identities.