Introducing .web3 — the TLD that defines an era

Every so often, something comes along that defines the space. And let’s be honest, this one feels historic...

At Unstoppable, Web3 has been at the core of our mission since day one, and the term has become shorthand for the future of the internet: open, onchain, and user-owned.

Now, it’s a name you can own: .web3.

As a pioneer of Web3 domains, we’re proud to launch the definitive TLD for Web3 culture. This all-new Web3-only TLD (top-level domain) carries the weight of the entire movement and gives it a permanent place in identity.

.web3 is launching in partnership with DavosWeb3, the global forum where founders, policymakers, investors, and innovators come together to shape the future of onchain technology.

This collaboration brings Web3 into global conversation, not just among builders but with the world’s decision-makers defining how the internet evolves.

The launch builds on the momentum of the DavosWeb3 Roundtable in Switzerland, where over 100 Web3 leaders signed the Davos Declaration, aligning around a shared vision of innovation, inclusion, integrity, and sustainability. That vision continues in the DavosWeb3 whitepaper “Ushering a New Billion into the Global System,” which explores how decentralized technologies can drive global economic inclusion.

In that spirit, .web3 is built not just for early adopters, but for the next billion users—a tool for expanding access, empowering communities, and shaping the next era of digital identity. It’s rooted in community adoption and recognized on a global stage.

.web3 is universal. It belongs to builders, creators, enterprises, communities, and anyone who wants to own their universal name.

With .web3, you get:

• An identity you own that works across wallets, apps, agents, and platforms
• A clear way for individuals, projects, and brands to signal their alignment with Web3 values
• A name that turns complex addresses into names people remember
• Utility baked in: seamless crypto payments, profiles, encrypted messaging, and onchain websites
  

Web3 is growing in every direction. For the first time, .web3 gives it a unifying identity that encapsulates the entire movement.

Every TLD launch has a moment when the best names are still available, but it never lasts long.

With .web3, that moment carries unprecedented weight. These domains will be the first reference points for the decentralized internet. They’ll be the names communities rally around, protocols build on, and brands use to anchor their presence.

Think of the impact behind names like:
🪪 identity.web3
🖼️ wallet.web3
💸 defi.web3
🌍 community.web3
🏛️ governance.web3

Names like these will be the foundations of Web3 identity. They’ll set the tone for what Web3 looks like to the rest of the world. Missing this early wave means missing the chance to own the terms people will search, share, and use for years to come.

.web3 is a defining launch for Unstoppable Domains and for the ecosystem. It is the TLD that captures the spirit of Web3 and provides a way to anchor identity in a movement reshaping technology, culture, and the global economy.

By partnering with DavosWeb3, we’ve made sure this launch is not just seen by the Web3 community, but by the leaders who will influence how the world adopts it.

With no renewals, onchain minting, and permanent ownership, .web3 gives everyone the chance to own a piece of the internet’s next chapter.

👉 Claim your .web3 domain today and be part of the moment that defines the future of digital identity.